GEO Case Study
Grantmakers for Effective Organizations (GEO) is a coalition of grantmakers committed to building strong and effective nonprofit organizations. Understanding that grantmakers are successful only to the extent that their grantees achieve meaningful results, GEO promotes strategies and practices that contribute to grantee success.
GEO Needs
GEO sought a Website that integrated with Salesforce and provided an integrated solution to manage donors, make information securely available on line and allow new members to trial the service.
GEO Solution
Use the I-Dialogue on-demand Website and Salesforce as a closed loop solution to generate new members, provide members access to online resources, track trial members' Web Events and execute Email marketing campaigns to convert trial members and manage overall donor relations.
GEO Results
GEO business staff manage everything without the need for technical resources. Donor management, trial member conversion and online community has never been stronger.