Micro Sites
How do you reach prospects that use caller ID to eliminate sales calls and rely on self-initiated search and referrals to find products and services to meet their needs? - Marketing Microsites
A Microsite is a small or mini-Web site, separate from an organization’s main Web site that delivers more focused, relevant content about a specific product or service. You can optimize it for search engines, and make the site a destination for marketing programs and, unlike traditional media, it won’t expire.
What to do with an i-dialogue Microsite
- Create a unique Web destination for a dedicated, multi-staged marketing campaign that you reuse
- Focus on one topic, one product or one audience
- Innovate with content and community
- Measure campaign’s ROI
- Empower non-technical users to continuously improve and manage the site without IT resources
- Sell your products because you can include all the information necessary to support a purchase decision
- Optimize your search engine ranking by constructing the site and content to optimize your chances for a high ranking
- Be up and running quickly on investment.